August 5th, 2006

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The holidays are right around the corner. Every eBay, retail, flea market, and wholesale seller is looking for ways to increase their sales. You can attract more wholesale buyers and attention during the holiday season by promoting special offers. Make your special offer as attractive as you can afford. Give the reseller special holiday discounts. It grabs the attention and motivates many prospects to buy. Have a special combination price. If you are a wholesaler of fashion accessories, for every buyer that wants handbags, you can offer a special price if they purchase the matching belts. This can help increase the number of orders for certain products and increase the average size of the sale. The buyer will spend additional money to take advantage of the good deal. You can offer a free bonus that has a high perceived value to your customers and that doesn’t cost you much. Wholesale buyers often complain about the cost of delivery; especially now with the high gas prices. For a holiday special, you can stand out from the competition by offering free, fast delivery.
This will motivate the prospect to take action today so they can be sure to have their shelves stocked with the hottest holiday products. Not to mention everyone loves something for
free. Your special holiday offer should always have a deadline. It will help create a sense of urgency. All of you internet savvy wholesalers using the benefits of wholesale search engines and directories, like Top Ten Wholesale.com and WholesaleU.com, must not forget to advertise your holiday specials at the very top of your company’s websites.

Wishing you all a Merry Christmas in August,

Justin Prescott

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