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December 2nd, 2006 |
“Cyber Monday” sales jumped over 25% from 2005. coM Score networks estimates that close to $680 million dollars were spent shopping on sites like Amazon and Ebay. What does this tell us ( aside from the fact that our employees love to use internet connections on company time) ? Well, we know a few things from this:
1) Shoppers hate lines.
2) Shoppers hate waiting.
3) Shoppers LOVE choice.
4) Shoppers love a clean, robust UI.
5) THE INTERNET IS REAL.
$680 million dollars in 1 day of shopping. That is absolutely amazing. Consumers are under the impression that they can get a better deal online. They know that by visiting the small e-tail outlets, significant advantages can be realized when purchasing from a small wholesaler or dropshipper selling merchandise to the average “joe” in little quantities. As I scour our customer base on Toptenwholesale , Offpricenetwork , WholesaleU and Wholezilla.com , I can easily see that most wholesalers, manufacturers, importers and distributors have adjusted thier minimum orders so low to the point that the average consumer can afford to now buy direct. Where has the supply chain gone? I’ll save the answer to that question in time to come, but all of Wholesalers out there still requiring large minimum orders and believing that volume discounts only exist with quantity….You’d better think again.
Jason Prescott