Is there any good news in $4.00 per gallon gasoline, higher food prices and rising unemployment among free-spending teens?
Yes! Bargain Stores, Second-Hand Clothing Outlets, Off-Price Discount Stores and even … gasp … sewing and make-your-own Bling advice, targeted to teens, are now considered v. cool.
Tween-Teen belt-tightening is unmistakable: Retailers who target teens – like [...]

Mother’s Day 2008 is two weeks away: day of last-minute flowers, candy and Mom Bling jewelry.
Dollar Stores and merchandise resellers already took shipment of their Mother’s Day gift inventory. Online search advertisers – Keyworded Mother’s Day; Mom’s Day; Jewelry for Mom; Flowers for Mom – are just launching their mid-May holiday Mom-marketing campaigns.
Here are some [...]

So, a few months ago, I promised Shawn Saba from US Style, Inc. that we would consider letting him write a guest post here and sharing his knowledge with all our readers. I never got around to posting it and he called me today saying I’d better put this up before he and Sam [...]

It is no secret that rising gold prices made for a difficult jewelry holiday season. We listed in this blog in December how to keyword cope with gold prices that surged from $550 USD per ounce to $850 in three months. Tips included featuring prices in jewelry ads to move lower-priced, in-inventory), and looking to [...]

As you may or may not be aware, Valentine’s Day is a mere calendar month away from today. It’s time to roll out the champagne, laced hearts and velvety chocolate! If you have little ones at home this may mean going out in search of Hannah Montana or High School Musical Valentine’s cards [...]

Fashion industry trade shows are the best destinations for buyers and retailers to source apparel and accessories in all categories and price ranges, with total immersion in upcoming trends and one-on-one access to the broadest reach of media, advertisers and online marketers in the trade.
Entering the final stretch of holiday gift sales — transacted [...]

As the high price of gold ripples through holiday jewelry sales, there is still some glitter to be mined in segmenting jewelry keywords, descriptions and ad copy.
First, the bad news: Precious metals prices on world markets started jumping in August, when an ounce of gold went from $680 to almost $850. Gold currently hovers around [...]

Avoid blog naming trends. Thinking outside the box when naming your blog is not only encouraged, it’s often critical in creating a disposition distinct from other blog titles. A survey consisting of more than 33,000+ blogs taken by Elliot Back a few years ago discovered the most common words used in blog [...]

Online Advertising unlike Traditional Advertising bestows a multitude of benefits to both buyers and sellers.  Although Online Advertising utilizes Traditional Advertising methods as a chauffeur to drive consumer traffic to your website, its techniques are neither bound by the constraints of geography or time, like its predecessor.
Online Advertising offers Advertisers a targeted system of marketing [...]

When dozens of directories and link sites were penalized by Google — dropped from organic page rankings into the “Supplemental” no-index / no-fly zone – bloggers in search marketing expressed themselves.
Some offered tips to stay on Google’s good side to avoid penalties for being too general or irrelevant as directories, still used in SEO linking [...]